Previous Winners & Judges Feedback

All winners can request feedback from the judges about why they won for use in press releases, marketing material, brochures, advertisements, on their website etc. This service is included in the entry fee so there is no additional cost. Here are a selection of comments for past winners:

The Others Brand Experience Agency

Best Marketing

Commenting on The Others Brand Experience Agency, the winner in the Best Marketing category, the chairman of the judges said:

“Congratulations to The Others Brand Experience Agency for creating a fizzingly successful marketing campaign that made the Fanta Fest 2023, a carnival-styled event run in ten cities across Turkey, a massive hit with youngsters. Promoted through the Daha Daha app and other media channels, the festival goers collected points beforehand to spend on food and drinks at the Fanta Fest, which helped to increase sales. The campaign not only boosted the number of participants, it created strong sales for food partnerships and an increase in market share for carbonated drink Fanta.”

The Others Brand Experience Agency

Best Communication

Commenting on The Others Brand Experience Agency, the winner in the Best Communication category, the chairman of the judges said? :

“The Other Brand Experience Agency has created a knock-out cultural event for young people with its Fanta Fest 2023 carnival that was run in 10 cities across Turkey. During the event, aimed at promoting soft drink Fanta, participants enjoyed live music, snacks and fun. Promoted through the Daha Daha app, numbers attending was substantially higher than the year before and awareness topped 93% from 86%. Well done to The Other Brand Experience Agency for boosting sales, market share and awareness of Fanta.”

General Directorate of Residency & Foreigners Affairs

Best Innovative and Creative Use of Technology

Commenting on the General Directorate of Residency & Foreigners Affairs, Dubai, the winner in the Best Innovative and Creative Use of Technology category, the chairman of the judges said::

“Congratulations to General Directorate of Residency & Foreigners Affairs for implementing an innovative smart control and command centre that increases security and provides new operational efficiencies at Dubai’s ports, airports and other terminals. Thanks to the control and command centre and use of artificial intelligence, it is now much easier to roll out new benefits to customers and staff. Travellers can now enjoy hassle-free visits to Dubai.”

Visit the General Directorate of Residency & Foreigners Affairs Website

Belkins

Best Customer Focus

Commenting on Belkins, the winner in the Best Customer Focus category, the chairman of the judges said:

“By carefully tailoring each campaign to match clients’ needs and aiming to surpass expectations and business objectives, business-to-business lead generation agency Belkins has won an impressive 95% retention rate and client satisfaction to match. In only five years the company has attracted a portfolio of 1,000 clients and operates in 60 industries across 30 countries. Belkins views good communication with clients as being vital to success, helping it to build long-lasting relationships. The glowing reviews received from satisfied customers says it all about Belkins.”

Visit the Belkins Website

Travcorp Holdings Ltd

CEO of the Year

Commenting on Andrew Botterill, CEO of Travcorp Holdings Ltd, the winner in the CEO of the Year category, the chairman of the judges said:

“Andrew Botterill, CEO of Travcorp Holdings, is a leading light in the travel industry who has helped the group achieve a meteoric rise in turnover in 2023. He leads Travcorp’s two tour operator brands - Destination2 Ltd and Holiday Gems Ltd – and has helped them achieve strong growth and high levels of customer satisfaction. Botterill has had an illustrious career in the travel industry and thanks to his discerning judgement, leadership skills and forward-thinking vision, he has built a reputation for delivering and boosting performance.”

Visit the Travcorp Holdings Ltd Website

Roads and Transport Authority (RTA)

Best Product / Service Range

Commenting on the Road and Transport Authority, Dubai, the winner in the Best Product/Service Range category, the chairman of the judges said :

“Congratulations to the Road and Transport Authority (RTA), Dubai, for introducing a streamlined right of way permit application system via a centralised platform, that is part of the Dubai Smart City initiative. Those applying for permits, such as contractors, service providers and government agencies, can obtain them quickly and easily. Previously, the process was paper based, long-winded and complicated. The new platform speeds up the process, improves communication, ensures all applications comply with regulations and optimises road usage in Dubai.”

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The Allergy Badge

Young Entrepreneur of the Year (under 35 years)

Commenting on Natalie Hopkins, founder of The Allergy Badge, the winner in the Young Entrepreneur of the Year (under 35 years) category, the chairman of the judges said:

“Congratulations to Natalie Hopkins, founder of The Allergy Badge, for working all hours to educate people about allergies in children. After her own child suffered an anaphylactic reaction, she had the idea for the business and initially sold badges, t-shirts and lunchbox stickers with warnings on them about children’s allergies. Today Natalie is a qualified trainer in allergic reactions and she teaches in schools and businesses, raising awareness of allergies in children and helping to keep them safe.”

Visit the The Allergy Badge Website

Belkins

Best Small to Medium-sized Business

Commenting on Belkins, the winner in the Best Small to Medium Sized Business category, the chairman of the judges said:

“US-based business-to-business lead generation agency Belkins has grown from being a home start up to a full-cycle global agency in only five years that operates in 60 industries across 30 countries and can boost more than 1,000 clients. Much of its success is down to its commitment to surpass clients’ expectations, helping it to achieve a 98% customer satisfaction rate. As a consequence of its strategy, Belkins has achieved stunning results for clients, producing spectacular turnover and created a portfolio of long-term clients.”

Visit the Belkins Website

Mohammed Bin Rashid Housing Establishment

Best New Product / Service (less than 2 years old)

Commenting on Mohammed Bin Rashid Housing Establishment, the winner in the Best New Product/Service (less than 2 years old) category, the chairman of the judges said:

“Congratulations to Mohammed Bin Rashid Housing Establishment (MBRHE) for introducing a ground-breaking digital service that allows customers to apply for a residential land grant to build a private home. The service is available via the Emirati section of the Dubai Now platform and was developed with other agencies including Dubai Digital Authority and the Land Department. The time-saving service has transformed the land service with one single automated channel and no physical visits to offices required.”

Visit the Mohammed Bin Rashid Housing Establishment Website

CMS JANT VE MAKINE SANAYII

Best Staff Training & Development Programme

Commenting on CMS, the winner in the Best Staff Training & Development Programme category, the chairman of the judges said:

“Well done to CMS, an aluminium alloy wheel manufacturer based in Turkey, for making staff development one of its most important strategic priorities and launching an online platform called the HR Portal and CMS Academy. The digital platform processes training requests, holds training records and evaluations in the one place. The HR Portal and CMS Academy is already having a profound impact on the organisation with more members of staff taking up training than expected and more completing courses.”

Visit the CMS JANT VE MAKINE SANAYII Website

Barclays

Best Marketing

Commenting on Barclays, the winner in the Best Marketing category, the chairman of the judges said:

“Barclays has shaken up the banking industry with its new Big Picture Banking marketing campaign for its corporate banking service, helping it to stand out in the marketplace. It has thrown off its bland grey banking image and replaced it with a new slogan ‘Big Picture Banking - see things differently’, friendlier communications and it has even used the colour pink in marketing material to grab attention. The dazzling new campaign produced the desired results and generated 80% more clicks and more website visits.”

Visit the Barclays Website

KocSistem

Best Sustainable Product/Process

Commenting on KocSistem, the winner in the Best Sustainable Product/Process category, the chairman of the judges said:

“Well done to KocSistem for showing great commitment to the environment with its green sustainability programme. As a major technology provider in Turkey, it believes that digitisation and sustainably need to operate hand in hand to have an impact on the environment and its works with clients to ensure their operations are more productive and ecologically friendly. Proving that it means what it says, KocSistem has got its own house in order and made a huge effort to increase water and energy efficiency, recycle waste, reduce paper usage and use clean energy.”

Visit the KocSistem Website

Gabrielle Preston-Banks

Best Communication

Commenting on Gabrielle Preston-Banks, the winner in the Best Communication category, the chairman of the judges said:

“Ms Gabrielle Preston-Banks is a powerful communicator who uses her skills to help others achieve success. Fully qualified as a coach, a rapid transformational therapist and hypnotherapist, Gabrielle has a talent for unlocking the potential in others and a proven track record of transforming lives. She was handpicked by Mindvalley, a transformational platform, out of thousands of coaches to provide guidance to CEOs, founders and top executives. The glowing testimonials from clients about Gabrielle’s ability to transform lives speaks volumes.”

Visit the Gabrielle Preston-Banks Website

The Allergy Badge

Best Community Engagement Initiative

Commenting on The Allergy Badge, the winner in the Best Community Engagement Initiative category, the chairman of the judges said:

“Congratulations to The Allergy Badge for providing a much-needed educational service about allergies in children. Launched in January 2019, the company originally offered a range of colourful and bold t-shirts, badges and lunchbox stickers with alerts about a child’s allergies. But after the founder obtained qualifications to train others about living with allergies, The Allergy Badge is now an accredited training centre. Providing training to schools, businesses and communities, The Allergy Badge is helping to raise awareness about allergies and save lives.”

Visit the The Allergy Badge Website

Belkins

Best Marketing

Commenting on Belkins, the winner in the Best Marketing category, the chairman of the judges said::

“Congratulations to the marketing team at Belkins, US-based business-to-business lead generation agency, for being the dynamic powerhouse behind the brand. Each member of the team is a specialist and using predictive analytics, creativity and strategic thinking, the company has produced high-impact campaigns for clients. One campaign produced a stunning 1,000% increase in return on investment, while another achieved a 300% growth rate in a year. Only five years old, Belkins is now a full-cycle global agency with more than1,000 customers worldwide and an enviable retention rate of 95%.”

Visit the Belkins Website

Roads and Transport Authority (RTA)

Best Business Transformation

Commenting on the Roads and Transport Authority, the winner in the Best Business Transformation category, the chairman of the judges said:

“Congratulations to the Roads and Transport Authority (RTA) of Dubai for being the first in the Middle East and North Africa to implement an enterprise, control and command department. Known as EC3, it covers systems, statistics, data analysis and back up in case of an emergency. EC3 was designed to be a centre of excellence that manages the mass transit system and traffic in Dubai in a safe and seamless way. The development of EC3 makes Dubai a global leader in the use of the latest technologies.”

Visit the Roads and Transport Authority (RTA) Website

Ministry of Health and Prevention

Best Innovative and Creative Use of Technology

Commenting on the Ministry of Health and Prevention, Dubai, the winner in the Best Innovative and Creative use of Technology category, the chairman of the judges said:

“Congratulations to the Ministry of Health and Prevention, Dubai, for making brilliant use of cutting-edge technologies to help it better understand its customers. Centre to gathering information on customers’ behavioural and cultural patterns is the ministry’s new user experience lab (UX Lab), the first of its kind in the United Arab Emirates. Ministry of Health and Prevention is a pioneer in the use of ground-break technologies, helping it to develop smart new applications that meet the needs of customers.”

Visit the Ministry of Health and Prevention Website

SVAM AGROFOODEX PVT LTD AURANGABAD

Outstanding Entrepreneur

Commenting on Manoj Ravsaheb Kadam, founder of SV Group, the winner in the Outstanding Entrepreneur category, the chairman of the judges said:

“Mr Manoj Ravsaheb Kadam is a man of many talents who has chosen to help his fellow nationals in India rather than pursue a career overseas. Despite a difficult start in life, Mr Kadam gained excellent qualifications and had a brilliant career in the chemical and pharmaceutical industries. After choosing to help farmers, support budding engineers and others, he set up several companies in engineering, farming and filming to employ local people. Congratulations to Mr Kadam for making a major contribution to society in India.”

Visit the SVAM AGROFOODEX PVT LTD AURANGABAD Website

Mohammed Bin Rashid Housing Establishment

Best Business Transformation

Commenting on Mohammed Bin Rashid Housing Establishment the winner in the Best Business Transformation category, the chairman of the judges said:

“Congratulations to Mohammed Bin Rashid Housing Establishment (MBRHE) for implementing an ambitious business transformation across the organisation to improve communication, productivity and to meet housing demand. The far-reaching programme has produced brilliant results with every one of the planning changes successfully introduced. The use of new technologies played an important role in creating new efficiencies and value for customers. The transformation met all its key objectives and helped MBRHE secure top satisfaction rates from both customers and employees of almost 100%.”

Visit the Mohammed Bin Rashid Housing Establishment Website

KocSistem

Best Corporate Social Responsibility

Commenting on KocSistem, the winner in the Best Corporate Social Responsibility category, the chairman of the judges said:

“Congratulations to KocSistem for coupling sustainability with digitisation and bringing out its own green intelligence sustainability initiative as part of its commitment to its 2050 carbon neutral target. As Turkey’s leading technology provider, KocSistem has taken the lead and adopted a circular economy strategy to the benefit of the environment, society, customers, partners and stakeholders. As well as working with clients to help them reduce their environmental impact, KocSistem has cut back on energy, water and papers at its own premises.”

Visit the KocSistem Website

Shika Wellbeing

Best New Business

Commenting on Shika Wellbeing, the winner in the Best New Business category, the chairman of the judges said:

“Congratulations to Shika Wellbeing for developing a thriving health and wellbeing online brand from scratch. After launching a popular acupressure mat and pillow set that has received rave reviews, the company introduced other products to relieve stress and tension; and improve the quality of sleep. It’s great to see that all products are carefully and sustainable sourced. Only launched in 2021, business is going so well that it plans to scale up operations and develop new product lines. Following the brilliant positive feedback received from satisfied customers, Shika Wellbeing is set for success.”

Visit the Shika Wellbeing Website

Ministry of Health and Prevention

Best Customer Focus

Commenting on the Ministry of Health and Prevention, Dubai, the winner in the Best Customer Focus category, the chairman of the judges said:

“To improve its services, the Ministry of Health and Prevention, Dubai, has introduced a number of new customer research initiatives and set up a new team to analyse feedback. Part of this work includes launching a mystery shopper programme and making use of e-surveys and discussion forums. Customers are actively encouraged to share their opinions through their preferred media channel. Well done to the Ministry of Health and Prevention for building better customer relationships, helping it to create new innovative services based on their insights.”

Visit the Ministry of Health and Prevention Website

Roads and Transport Authority (RTA)

Best Innovation

Commenting on the Road and Transport Authority, Dubai, the winner in the Best Innovation category, the chairman of the judges said:

“Well done to the Road and Transport Authority (RTA) of Dubai for introducing smart efficiencies into the drivers’ licensing process with its new digital click and drive initiative. Instead of numerous visits to driving institutions for training and testing, the process has been re-engineered with fewer steps. As well as having a beneficial impact on the environment by cutting use of paper and numerous visits to driving centres, research shows that customers love using click and drive.”

Visit the Roads and Transport Authority (RTA) Website

The Permanent Makeup Training Academy

Best Mentor

Commenting on The Permanent Makeup Training Academy, the winner in the Best Mentor category, the chairman of the judges said:

“Katy Jobbins, founder of The Permanent Makeup Training Academy, is a motivational leader who has had a positive impact on thousands of women. She has trained hundreds of women giving them the skills and confidence to set up their own business as permanent makeup artists and used her natural empathy with people and her life experiences to help others through difficult times. Katy has also made generous donations to UNICEF Ukraine, and she launched a pay with a smile campaign that provides cancer victims with free treatments.”

Visit the The Permanent Makeup Training Academy Website